The team knew that to create a short that was both sexy and functional, the design had to be unique to anything else on the market. They experimented with hundreds of different designs and fabrics, creating and rejecting many a prototype that fell short of perfection.
The early prototypes were a big learning curve, realising how different fabrics behaved, both in isolation and when combined with others.
Satin comes in too many varieties to count and stretch satin would be the answer to many of the prototype problems. Carol and Jill found the perfect stretch satin, Italian made, Boselli. This satin has been used on every Bloomin’ Sexy design since then. The satin not only looks and feels wonderfully sensual, it also keeps you cool and stops the dreaded chafing.
Carol and Jill found three lace suppliers we still use today, Dresdner Spitzen from Germany as seen on our Classic design, CapSud lace from France seen on the Vintage design, and French Valenciennes lace on the Spirit design.
Having sourced the ideal fabrics, the search for the ideal lingerie manufacturer for this unique, specialised garment led to a family run lingerie company in Bulgaria.
The design took two years to hone. The results are simply breathtaking.